MERCHANT ACCOUNT PRICING
While opening a merchant
account, the important factor to be
considered is the price. A merchant will
never want to shell out exuberant fees
while opening his/her merchant account.
Though it is an accepted fact that the
providers of merchant account have to
make a living, it is simply unacceptable
when the providers charge very high fees
for opening merchant accounts. Hence,
the providers need to be asked a few
questions with regard to pricing.
Following are a few
questions which need to be clarified
from the providers of merchant accounts
with regard to pricing:
-
Are the charges
introductory or are they fixed?
Most of the providers of
merchant accounts try giving super up
front rates. Slowly, in the coming
months, they increase the processing
fees. Hence, it is best to go for fixed
rates when compared to introductory
rates.
-
Is the merchant account
provider ready to give the fees and
rates is writing?
It is advisable for a
merchant to check if all the fees and
rates that have to be paid are shown on
paper. This information should never be
kept away from the merchant.
-
What are the hidden fees?
Most of the merchant
account providers have something called
“hidden fees”, but some providers don’t.
A merchant should make sure that all the
charges which are not stated in the
provider’s website are mentioned in
writing.
-
Will a cancellation fee
be imposed if the trader wishes to shift
to another merchant account provider?
If a merchant account
provider is interested in the business
provided by a merchant, rather than in
themselves, then the provider will not
impose a cancellation fee. But, not all
the companies have this point of view.
It is best to look at the provider’s
agreement and conduct enquiries in order
to be of a safer side.
-
Is the setting up of a
reserve necessary?
A provider usually hold a
part of the earning made through a
credit card on a monthly basis which
will be eventually released. This is
known as a reserve. It is advisable to
try and avoid a reserve set up. This is
mainly required for firms that process
high volume every month. However, if a
company’s credit is not very good, a
reserve may be implemented.
-
What fees is charged for
American Express and Discover? Is there
a set up fee for these?
American Express and
Discover usually have their own charges.
These charges are on sliding scales are
on the basis of what a firm sells and
what is the volume of the projected
sales. A nominal fee for set up is not
charged by Discover at the last check.
-
What is the pass –
through fee?
The pass-through fee is
generally tiered as: Partially
Qualified, Qualified, and Non-Qualified.
In most of the cases, a transaction
falls under the Qualified category.
Non-qualified and partially – qualified
are generally applicable is instances
where the corporate credit-cards are
being processes without the used of
Addressing Verification System (AVS).