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ADVANTAGES OF ECOMMERCE
If you have understood
the concept of electronic commerce and
the various components that are involved
in this type of trade then you should
continue reading this article. This
article covers the advantages of this
new technology called “ecommerce” in the
area of global sourcing, import and
export and international trade. The list
will go on forever, therefore in this
article only those benefits which
ecommerce has over the conventional
methods to run a business concerned
about the organisations which have
business presence in more than one
country, import and export of services
and goods with no physical boundaries
and global sourcing to increase
efficiency and decrease costs and get
higher profits for the organisation,
will be discussed. Few advantages of
ecommerce regarding the retail industry
will also be discussed.
The companies dealing
with global sourcing, import and export
and international trade have great
physical distances between them which is
overcome by the use of ecommerce.
Ecommerce is extremely powerful and its
future is very bright. Can you imagine a
customer who is sitting at his home in
the United States is bargaining for a
product of about $100 with the supplier
in Asia? This is the kind of scenarios
that ecommerce makes possible. Without
ecommerce the same kind of international
trade and import and export would be
impossible to carry out because the
trade would have to be carried out using
the traditional phone lines which is
very costly. The same will be applicable
to the global sourcing industry.
The second major
advantage is that the small and medium
scale businesses now have a chance to
compete with the large ones. Even the
SME’s can carry out global sourcing,
import and export and international
trade by investing small amounts of
money because the technology is very
easy to use and highly economical to
implement and maintain.
The consumer is also
hugely benefitted because the number of
places to look for a product has
increased drastically now by eliminating
the geographical restrictions. He can
make his choice based on the suitability
of the product, price, and location and
so on. In fact experts believe that all
the activities that are associated with
global sourcing, import and export and
international trade will be done through
ecommerce.
Ecommerce is also much
secure that the conventional method
because ecommerce solutions make use of
the SSL technology. SSL stands for
secure socket layer, which is the most
advanced security technology that is
available in the market today.
Another benefit of
ecommerce is: when your customers have
to make a purchase on your web site they
will have to enter their name, email
address, phone number and credit card
information. With the proper analyses
you can market online by sending mails
to a targeted audience which is much
more effective than sending out bulk
mails. Also, you can inform your
customers about any discounts or sales
that are going on in your company.
These are just some of
the advantages of ecommerce related to
global sourcing, import and export,
international trade and retail industry.
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