|
BUSINESS THROUGH MOBILE –
MOBILE COMMERCE
About 10 years ago, one
could not have thought of it in his
wildest imaginations that the e –
business or electronic commerce would be
transformed in to mobile commerce also
called as m – commerce. Although, this
technology is still very young, it is
becoming very popular and therefore you
have to understand what mobile commerce
is all about.
M – Commerce is a way of
carrying out your business transactions
through wireless technology or mobile
devices. The best example for a mobile
device is the cell phone. M – Commerce
will help companies or businesses to
carry on all their business transactions
through PDA devices or mobile. Since a
cell phone is a mobile device that is
very user friendly, more than a laptop,
people use it to do a wide variety of
tasks through it like checking details
of a movie, booking tickets for movie,
trains, bus, etc and obtaining other
important information on their cell
phones. These days several companies or
businesses are accepting payments by the
SMS payment system which is a very
innovative system. The future of m –
commerce is very bright and it be used
to drive sales and do marketing for
products and services. There are many
other applications available under
various categories.
M – Commerce has several
benefits. The 2 primary ones are:
-
Entering data through mobile systems
-
Accessing important documents or
reports through your PDA or mobile
devices.
Other benefits includes
customers able to access the price
details of any product from any place,
businesses promote and show case their
services and products and consumers are
able to access the catalogue on their
PDA’s or mobile devices. You can also
pay your mobile bills through your cell
phone by attaching a credit card with
it.
How beneficial is m –
commerce to companies? Through mobile
commerce, businesses make web sites to
show case their services and products on
mobile devices. It is will known as
Wireless Access Protocol or WAP. The
companies have online catalogues
regarding their services and products on
these WAP sites for mobile users to
access from the mobile devices. However,
to develop active catalogues, businesses
need to make a “Data Synchronization
Tool” which will help the businesses to
convert the XML data in to database
format and Database in to XML format so
that businesses will be able to use both
offline and online applications to enter
data and access the reports using their
wireless or mobile devices if they are
able to make web applications in XHTML.
Not all mobile phones
will be able to conduct m – commerce.
Therefore, you need to purchase the
right mobile phone if you want to be
able to do m – commerce. There are
several phones in the markets which
match the requirements like Nokia E61i,
HTC Touch Dual, Blackberry 8310,
Blackberry 8100g and several more. You
can find and purchase these sets on any
online store that is selling mobile
phones. These online stores have a wide
range of phones with attractive prices.
|
