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ECOMMERCE DEVELOPMENT
E – Commerce refers to
every business transaction that is
completed either partially or completely
using any electronic medium such as the
internet. Buying, selling and marketing
of services and products on the internet
are picking up every day and therefore,
e – commerce has become very popular. E
– Commerce involves marketing of the
product, attracting visitors to your web
site, selling the product to the
visitors and accepting payments from you
customers. It is also used to pay your
suppliers.
E – Commerce development
will provide a highly specialized web
site design that is intended for good
communication in business and conducting
of business transactions on the
internet. E – Commerce adds to the
communication and information
technologies which increase the economic
growth of a country. Specifically, e –
commerce is nothing but selling and
buying of services and goods; thus,
increasing the sales and reducing the
costs of your business. E – Commerce
also includes transferring of funds from
one account to the other through
electronic medium.
E – Commerce works in all
the 4 major sectors of market – consumer
to business, consumer to consumer,
business to consumer and business to
business. The benefits of E – Commerce
are broken up as shown below:
Benefits to Organisations
– Due to the extensive electronic
network of computer systems,
organisations can pass on important
messages across the world which allows
them to delve in to newer markets and
dig deep in to splendid opportunities. E
– Commerce helps organisations to reduce
costs which are consumed while
developing, distributing, processing and
retrieving information. Many other
benefits of e – commerce to
organisations include flexibility in
trading, boosting operational
efficiency, better customer
communication, enhanced customer service
and current inventories.
Benefits to Consumers –
For consumers, e – commerce allows them
to better evaluate the product. It also
helps in product research. The biggest
benefit consumers get is: they can
purchase a product from any part of the
world and that product is delivered to
their doorstep. E – Commerce makes it
much easier and faster for consumers to
find what they are looking for. They can
also do product comparison and get the
best deal for their purchase.
Benefits to Society –
Through e – commerce, people are able to
work as well as finish their shopping
chores from the office or home. By
purchasing online, the payment system
will calculate the tax refund you are
supposed to get and also the pension, if
any. This process is quick and secure.
The indirect benefit to society is:
because of e – commerce the number of
paper transactions has reduced
drastically, thereby saving a large
number of trees that would otherwise be
cut down to make paper.
If you want to succeed in
the e – commerce industry, you have find
out where your services and products fit
in and you should also give unparalleled
attention to your e – commerce sales
objectives. There are companies in the
market who are willing to help you in
developing a web application and also
help you to get in touch with your
online customers. |
