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HOW TO IMPROVE SEARCH ENGINE TRAFFIC TO
YOUR WEB SITE?
One important piece of
advice to all web site owners is: if you
are completely dependent on search
engine traffic, then don’t be surprised
if there is absolutely no traffic coming
to your web site on one fine day.
You also need to focus on
developing referred traffic if you want
a continuous flow of traffic for the
long term. Developing referred traffic
will also develop your search engine
traffic.
Given below are 10 ways
to improve your search engine traffic by
feeding the bots:
-
Search for a few blogs; read them
and identify the trends. Then, post
comments which have a link to your
website where you are discussing the
same topic.
-
Follow the same procedure with
related forums. Utilise search
engines to locate relevant forums.
Join these forums and actively
participate in them. Make sure you
insert a link directing to your
website in all these forums.
-
Create a blog of your own and keep
it updated.
-
Submit your web site, blogs and
feeds to niche directories.
-
Find “authority” websites in your
niche and then analyze the site.
Then, contact the web masters to:
a.
Recommend a link exchange.
b.
If you have a product to sell, try and
convince them to become your affiliate
by giving them a free sample of your
product. Then, make sure that they can
easily manage the promotion.
c.
Ask the web master if you can place a
sponsored ad in their newsletter if they
own one.
d.
Propose exchange of content with a link
back.
e.
Build a profitable relation with them
-
The most effective way of increasing
search engine traffic is by writing
articles and submitting them to
directories.
-
Social networking and social book
marking:
a.
Develop a Squidoo lens
b.
Create an account in myspace and develop
a profile about your niche.
c.
Submit your website on social
bookmarking sites.
d.
Make a comment on popular entries and
insert a back link to your website.
-
Use websites such as YouTube and
videos to direct traffic to your
website. Develop a video, of about 2
to 3 minutes about you, your niche
and your website.
-
Make it like a virus, which means
that your greatest source of new
traffic is your present traffic.
Have a feature like “tell a friend” so
that your users will promote your
website. You can give away some
freebies, if they refer a friend.
-
Paid traffic – the techniques given
above don’t cost you a single
dollar. If you are ready to spend
some money on marketing, then you
can put up a few banners or text
link ads on high traffic websites.
You have to seriously consider taping
the potential of paid traffic. If not in
the beginning, use these methods once
your online business is established.
This is an investment and not an
unnecessary expense. Paid advertisements
will increase the traffic to your web
site drastically. |
