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IS ELECTRONIC COMMERCE
RECESSION PROOF?
Electronic Commerce or E
– Commerce is the term used to refer to
any business process or transaction
which takes places through any of the
electronic mediums most popularly the
internet. E – Commerce may involve
activities like buying, selling,
marketing, accepting payments and many
more. There are many type of e –
commerce which includes Business – To –
Business or B2B, Business – To –
Consumer or B2C and Consumer – To –
Consumer or C2C.
The primary components
that are required to start an e –
commerce business are: e – commerce web
site, shopping cart, payment gateways
and so on. Most people who start an e –
commerce business will already have
experience of selling products in the
real world and want to enter in to the
virtual world to expand their
businesses.
Every body and every
business has been affected by this world
wide recession. Whether your income has
decreased or not is secondary and
whether you still have a job or not had
become the primary question in the
United States. Most of the Americans
were affected badly by this recession.
Is e – commerce recession proof?
Internet sales and e –
commerce has been steadily rising ever
since internet came in existence. Today
you can purchase lawn mowers, cars,
insurance, electronics, clothing,
sporting goods, vacations and any thing
else on the internet. It would make
perfect sense for e – commerce to follow
the other industries but reports don’t
agree. Though there is some slow down in
internet sales, e – commerce, in most
cases has been very resilient.
Now the question is how
could the internet whether the storm?
Researches are suggesting the idea that:
since consumers are reducing their
monthly budgets, they are finding better
and more efficient ways and places to
buy goods. Therefore, most consumers are
turning to the internet to get the right
deal. Also, studies show that only a few
people are taking advantage of the
internet. Therefore, this group of
people are spending and living life like
nothing has ever happened.
E – Commerce has
definitely slowed down, just the
economies of the world. However, it has
only slowed down its pace of growth and
not gone in to de – growth like the rest
of the world. E – Commerce has shown
great resistance in such stormy
weathers. What does it mean? This means
that you have to use e – commerce to
your advantage. You need to capitalise
on every opportunity you get. More and
more consumers are seeking the shelter
of the internet and you want to get a
piece of this pie. There are several
companies out there who are willing to
set up or develop an e – commerce web
site that suits your needs. Therefore,
get started today as e – commerce does
not need much investment, which makes it
accessible to any body and every body
who has the determination and fire to do
something new and innovative.
Owners of e – commerce
web sites are the true winners during
this recession period as they have
recession proof businesses. |
