|
Pharmacy Merchant Accounts
Starting a business on the internet is
not as simple as it seems to be. To
start a website you require a
professional programmer, management,
administration, technical support, and
bandwidth and web space. Then, if you
have to survive in the market you need
advertising, P.R. and research. However,
one of the primary requirements to
survive in this competition is accepting
of credit card payments from your
customers. And to do this you need the
“ecommerce merchant account”. Things get
more complex when you are the owner of
an online pharmaceutical store.
You
have to deal with any legal issues,
which come up more frequently than in
other industries, when you are running a
pharmaceutical store. You may also face
legal issues that will cost you
thousands of dollars. Then, you also
have to comply with all the terms and
conditions set up by the FDA which is
very strict and complex, else you will
end up in a legal tussle. The FDA rules
are hard because they want to control
and know where and when drugs are sold.
Firstly, starting an online
pharmaceutical store like Rx Pharmcheap
Online Pharmacy, is extremely difficult,
but if you have managed to open one
then, getting a merchant account for it
to accept credit card payments form your
customers is even more difficult as more
than 90% of the banks and service
providers will reject your application
and the remaining percentage of the
companies will offer you merchant
accounts and services at extremely high
fees and rates that will make the
business unprofitable. If you charge all
the fees to your customers then they
will just go to a physical store and get
the medicine for a much cheaper price.
Also, online pharmaceutical stores’ will
not be able to get the TMF or Terminated
Merchant File which states that this
merchant has been banned by the local
merchant banks.
There
are 3 ways to get out of such a
situation. They are: you can obtain a
“high risk merchant account” for
pharmacy merchants; obtain the “Offshore
merchant account” which comes ready to
start processing your credit
transactions; and lastly, get the
“pharmaceutical account” that is very
similar to the “high risk ecommerce
merchant account” but modified or
customised for the online pharmacy
industry. Till recently you had to
choose any one of the 3 options listed
above. All the 3 solutions were not very
favourable to your online business. The
reason for this is online
pharmaceuticals come under the “High
Risk” category and even many high risk
merchant account providers don’t want to
work with them because of the many legal
issues that engulf the pharmaceutical
industry.
Very recently a new type of merchant
account was created for the online
pharmacy business. They are referred to
as “Offshore Pharmacy Merchant
Accounts”. These are hybrid accounts and
offer several services to your business.
These accounts also offer you the best
fees and rates available in the market.
|